Kings XI Punjab in association with Pavilion Sports launch ‘the inside edge’




National, April 15, 2013: In an earnest quest to strengthen the bond with fans, Kings XI Punjab in association with Pavilion Sport Ltd UK (PSL), have announced the launch of an exclusive membership programme – ‘The inside edge’. This membership programme is aimed at giving an opportunity to the fans to get further involved with the team and be a part of India’s most exciting and rewarding club throughout the year and beyond.

Kings XI Punjab in association with Pavilion Sports has launches 'the inside edge' - exclusive membership programme for fans

Kings XI Punjab in association with Pavilion Sports has launches ‘the inside edge’ – exclusive membership programme for fans

The membership will allow the fans to avail number of benefits like access to latest updates and news, participate in competitions to win prizes, avail offers and discounts at brands like Bombay Dyeing, GOAir, Costa Coffee, Pizza Hut, Cinepolis, Cygnus, Headmaster, etc.

The inside edge membership has two levels The Inside Edge – Red Membership & Silver Membership. The red membership can be availed at Rs. 150 which offers the following benefits:

  • Immediate saving of Rs.500 on the official Kings XI Punjab Players’ Shirt
  • Entry to The Inside Edge Contests to win fabulous prizes
  • Savings on Kings XI Punjab official merchandise
  • Offers & Discounts from The Inside Edge Brand Partners
  • Exclusive Newsletters & Player updates (Member only website, Email & Text Alerts)

Whereas, the silver membership can be availed at Rs. 1,500 and offers the followings advantages:

  • Exclusive Limited Edition Kings XI Punjab Branded Provogue Watch
  • Immediate saving of R500 on the official Kings XI Punjab Players’ Shirt
  • Entry to The Inside Edge Contests to win fabulous prizes
  • Savings on Kings XI Punjab official merchandise
  • Offers & Discounts from The Inside Edge Brand Partners
  • Exclusive Newsletters & Player updates (Member only website, Email & Text Alerts)

In addition to this, an inside edge IPL contest will be hosted as a part of which member can get a chance to win prizes worth Rs. 8,00,000. The members can take part in the contest by answering a random question about Kings XI Punjab and submitting a tiebreaker slogan, eg. “what should Kings XI Punjab’s slogan be in 2014”. All shortlisted submissions will be presented to The Inside Edge Contest Committee (the captain & members of the team, the owners & CEO and key Brand Partners) which will choose the best slogan. The major prizes that can be won are Kings XI Punjab limited edition branded car, Kings XI Punjab limited edition branded motorbikes, holiday in Jamaica to watch West Indies vs India and meet the team, tour the stadium & get full team kit.

You can register as a member and get your own KXIP Membership card through online registration on the official website – www.kxip.in, www.insideedge.in or brand partners’ websites. Direct purchase of the membership cards can be availed from PCA Stadium and 2000+ outlets across India.

  • A unique membership programme with prize winning contest worth Rs. 8,00,000

About Kings XI Punjab

Kings XI Punjab is a part of the nine competing teams promoted by Indian Premier League (IPL). It is held and promoted by a consortium, which includes industrialists Mohit Burman, Karan Paul, Ness Wadia, leading Indian actress Preity Zinta among other investors.

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