Bing looks to add more zing to the T20 Cricket Season in India




New Delhi, March 14, 2016: With the onset of the T20 Cricket season in India, Bing has announced a refreshed set of Cricket oriented search features such as Bing predictions, polls and quizzes designed to give Cricket lovers an enriched search experience. Bing brings to users an application integrated into Bing search that will provide comprehensive Cricket content such as live score, news, videos, photo, stats, previews, commentaries, etc. The search engine will also provide information on history of Cricket, the records held by cricketers etc.

Searching for “Cricket World Cup” on the Bing homepage will bring up the content to the top where users will get match predictions, standings, stats, polls and quiz on a day by day basis as the competition progresses.

Speaking on the refreshed features, Sundar Srinivasan, GM Bing Search, said, “Over the past few months, we have been working to enrich Cricket search experiences to show more match details. We anticipate our unique offerings such as Bing Predicts and quiz will make this T20 Cricket season much more exciting and engaging for the fans. These all new experiences on Bing and Cortana will provide comprehensive cricket information for all cricket fans.”

Bing Predicts
The intuitive Bing Predicts feature makes in-match predictions, updating winners every five overs. Bing uses search, social, and other relevant data to make intelligent predictions about upcoming events, like sports games, reality TV shows, and more.

Follow Cricket using Cortana and play Cricket quiz on Windows 10
Cortana will help keep all its users on Windows 10 stay updated with the latest and best of Cricket matches. By simply asking her about “Cricket scores” or scores of the favourite team will be able to check the entire schedule of the tournament or just the matches of their favorite team.
A big fan of Sachin Tendulkar herself, Cortana will also test users’ knowledge about the game. One can ask Cortana to “give me a cricket challenge” and engage in a lively quiz session.

Ball by ball Updates through Carousel
The search engine will now show users the most recent results and updates starting from Match schedule to point tables with a simple search. This helps in eliminating the need to hop between different websites to check match updates. Bing will also have all the information one needs for the matches all in one place with in-depth features including match schedules, results, and top player statistics. It will enable Cricket lovers in India to stay updated with up to date match scores and get access to interesting facts about their favorite players and teams.

Bing looks to add more zing to the T20 Cricket Season in India

Bing looks to add more zing to the T20 Cricket Season in India

Daily Cricket Quiz
To add more fun and excitement to this Cricket season, Bing offers users the opportunity to play a daily cricket quiz to test their skills and voice their thoughts in the daily poll. Additionally, it also gives a reason behind very correct answer followed by a score allowing Cricket lovers to enhance their knowledge about the sport’s history. Users can share their score card via Facebook and Twitter and can challenge their family/friends to take up the quick cricket quiz.

T20 World Cup quiz of the day

T20 World Cup quiz of the day

Bing predictions on UCWeb
With the integration with UC Browser, its users can now enjoy the unique analytical feature offered by Bing. The search engine will provide big data and stats on Cricket games with UC Cricket. Fans watching the action live from the stadium will also be able to see the Bing predicts at the beginning of the match as its accessible across mobiles and other devices on Bing.com.

About Microsoft
Founded in 1975, Microsoft (Nasdaq “MSFT”) Microsoft is the leading platform and productivity company for the mobile-first, cloud-first world, and its mission is to empower every person and every organization on the planet to achieve more. Microsoft set up its India operations in 1990. Today, Microsoft entities in India have over 7,000 employees engaged in sales and marketing, research and development, and customer services and support across ten Indian cities – Ahmedabad, Bangalore, Chennai, Delhi, Gurgaon, Hyderabad, Kochi, Kolkata, Mumbai and Pune.

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