El Clasico Coverage: “Christmas Comes Early” for football fans




Less than two weeks to Christmas and Sony Pictures Sports Network (SPSN) launches its “Christmas Comes Early” campaign as a build-up to the biggest football clash of the year, El Clasico. On December 23, El Clasico, LaLiga’s biggest derby played between rivals Real Madrid and Barcelona at the legendary Santiago Bernabeu stadium, will be telecast live and exclusive on SONY TEN 1 and SONY TEN 2 channels at 4:30 PM.

El Clasico Coverage: “Christmas Comes Early” for football fans

El Clasico Coverage: “Christmas Comes Early” for football fans

SPSN has designed and launched the ‘Christmas comes Early’ promotional campaign that delivers the message that the biggest game in football, for the first time ever, will be telecast at 4:30 PM India time. The on-air campaign comprises two 30 second films that amplify the essence of El Clasico being telecast at a suitable India viewing time for football fans. And since the match takes place just two days before Christmas, the films showcase young children making a wish to Santa Claus to make El Clasico happen earlier as their creative vehicle.

FILM 1: PEMYANG’S WISH

Pemyang, a small girl in Shillong makes a wish to Santa to make the El Clasico derby happen early during her playtime, so she is able to watch her favourite player Messi, play against Ronaldo. Santa, in return, grants her wish saying that, “Christmas comes early this year, Real Madrid vs Barcelona, the greatest football match on Earth, El Clasico, will happen on Saturday, December 23, 4:30 PM, Live & Exclusive on SONY TEN 1, SONY TEN 2 & SonyLIV App.”

https://www.facebook.com/SPNSportsIndia/videos/1574078529344260/

FILM 2: JOJO V/S PINGU

Two friends – JoJo and Pingu, who live in different apartments in the same building, make a wish to Santa to make the El Clasico match happen early so they are able to watch the match together and see their favourite superstars Ronaldo & Messi, respectively, play against each other. Santa, in return, grants their wish saying that, “Christmas comes early this year, Real Madrid vs Barcelona, the greatest football match on Earth, El Clasico, will happen on Saturday, December 23, 4:30 PM, Live & Exclusive on SONY TEN 1, SONY TEN 2 & SonyLIV App.”

https://www.facebook.com/SPNSportsIndia/videos/1573393852746061/

Mr. Rajesh Kaul, President, Sports and Distribution Business, Sony Pictures Networks India, says “For the first time, our network will telecast the biggest football game of the season between two of the most followed clubs, Real Madrid and Barcelona at primetime that further promises to add to the growth of LaLiga in India. The Lionel Messi vs Cristiano Ronaldo battle is one of the fiercest rivalry in modern day sports and last season of, the El Clasico was seen by over four million viewers making it the highest watched international club football game.”

As an extension to the on-air campaign, SPSN is launching a digital campaign with #ElClacisoIST. The campaign will see Santa engaging football enthusiasts through various digital contests on SPSN’s official football twitter handle @SPN_Football as well as their Facebook page https://www.facebook.com/SPNSportsIndia/.

Tags: , , , , , ,

Author:

Aspiring Media Enthusiast, Cricket Tragic, Football Fanatic, Avid Reader, Amateur Photographer & Wannabe Sports Writer.

Cricket

CEAT signs endorsement deal with Harmanpreet Kaur

CEAT signs endorsement deal with Harmanpreet Kaur

Posted by: Vikram Kamboj on January 22nd, 2018

CEAT Ltd. today announced its association with one of most prolific all-rounders in women’s cricketer Harmanpreet Kaur, for a period of 2 years. The bat endor ..

Football

FFCI Football Monthly Achievement Awards

FFCI Football Monthly Achievement Awards

Posted by: Vikram Kamboj on January 10th, 2018

Federation of Football Coaches in India (FFCI), an Organization formed in 2011 and approved by the All India Football Federation (AIFF ) organized its Monthly A ..

Tennis

Tennys Sandgren thrashes out Wawrinka in the second round of the Australian Open

Tennys Sandgren thrashes out Wawrinka in the second round of the Australian Open

Posted by: Mahalakshmi Murali on January 19th, 2018

The World Number 9, Switzerland’s three-time Grand Slam champion, Stanislas Wawrinka ends his journey in Melbourne in the second round of the 2018 Australian ..

F1

Life Lessons learned from Sports & Fitness #TOSBDay

Life Lessons learned from Sports & Fitness #TOSBDay

Posted by: Vikram Kamboj on September 26th, 2016

Held on Sept 1st, The Outstanding Speakers’ Bureau (TOSB) Twinterview consisted of sports panelists such as Mark Gallagher (Public Speaker on F1 race), Shayam ..

Boxing

Rajasthan Rumble – Vijender Singh’s double-title defense against Ghana’s Ernest Amuzu

Rajasthan Rumble – Vijender Singh’s double-title defense against Ghana’s Ernest Amuzu

Posted by: Vikram Kamboj on December 22nd, 2017

Undefeated Indian knockout king, Vijender Singh is set to defend his WBO Oriental and Asia Pacific Super middleweight titles against African Champion Ernest Amu ..

Other Sports

Play on and let the experts handle the legalities

Play on and let the experts handle the legalities

Posted by: Vikram Kamboj on January 23rd, 2018

Sportspersons lifts the spirits of the society. They are the icons who amaze the kids and inspire the adults. They are the people who accomplish the impossible ..

One stop guide to all the latest sports news, reviews, opinions, fixtures and live scores from India and around the world.

Copyright © 2017 | The Sports Mirror