New Delhi, August 05, 2014: Wave World Kabaddi League (Wave WKL), one of its kind international Kabaddi League promoting Kabaddi today announced the roster of players for the first season. Committed to fair play Wave WKL has implemented anti-doping programme in the League in compliance with World Anti-Doping Code and its accompanying international standards. The players shall be subject to tests anytime and anywhere during the league period.
Wave World Kabaddi League announces player roaster
Commenting on the announcement, Shri. Pargat Singh, Commissioner, World Kabaddi League said, “Wave World Kabaddi league is committed to spirit of healthy and drugs free competition. As Kabaddi is a highly combative sport, we are ensuring strict implementation of the anti-doping rules and regulations. Even during the tournament we will follow the random no advance notice and target testing.” To realise its promise of being a completely drug free league, Wave WKL has enacted a program which is a blend of deterrence, detection and education.
The Governing Council of Wave WKL will be continuously educating players about the ills of doping and banned drugs during the matches. The literature shared with the players will be multi lingual. World Kabaddi League is set to kick off from August 9 and will see various national and international Kabaddi players in action through 8 franchisees. The league will follow the Formula 1 style touring sports format and will be played across 3 continents. With 86 matches, the first season will be played on the weekends.
WKL aims to become the go-to brand when it comes to sports entertainment or delivering value to its partners and sponsors. WKL as a brand embodies strength, power, agility, tactic, entertainment, masculinity and aggression. It is taking an indigenous Indian sport to the world and redefining it for the Indian audience. It gives Kabaddi a ‘gladiatorial’ persona and adds loads of spunk and aura. We need to vie for a niche currently occupied by well-established sports like soccer and cricket. Our visual identity, tone and texture are global and aspirational.
Tags: Kabaddi, Pargat Singh, Player Roaster, Sport, Sports, Wave World Kabaddi League, WKL, World Kabaddi League
